
The Mexican Caribbean is not only having a landmark year,
but the tourism
board has just announced a lineup of vibrant cultural events for late
summer and fall.
Located on Mexico’s eastern coast, the region proceeds into
its “New Era of Tourism,” hallmarked by world-renowned cultural, culinary,
wellness and nightlife offerings.
“The Mexican
Caribbean continues to evolve as a leading global destination for premier
events, blending New Era innovation with deep cultural roots. This year’s
calendar, from iconic traditions like Carnaval to new initiatives such as the
Mexican Caribbean Music Fest – demonstrates our commitment to delivering
high-impact experiences that draw travelers to our region time and time again. Our
strategic focus remains on curating authentic offerings that honor our rich
cultural heritage and foster long-term traveler engagement,” said Andrés
Martínez, CEO, Mexican Caribbean Tourism Board.
Other events hosted across the region’s 12 destinations
include culinary showcases, athletic competitions and artistic exhibitions.
Upcoming major events include:
Apapaxoa GastroCultural Festival (August 26–31, Riviera
Maya)
A true feast for the soul and palate, Apapaxoa (meaning “to
embrace with the soul” in Náhuatl) brings together some of Mexico’s top chefs,
mixologists and culinary artisans to craft multisensory experiences blending
ancestral flavors with contemporary techniques. The festival features pairing
dinners, culinary talks, hands-on workshops and artistic performances celebrating
the dynamic flavors, creativity and the joy of living well.
Ironman 70.3 Cozumel (September 21, Cozumel Island)
Set against Cozumel’s coastal scenery, Ironman 70.3 Cozumel
is part of a prestigious international qualifying series leading to the World
Championship. Athletes compete in a grueling test of endurance featuring a 2.4
-mile swim, a 56-mile bike ride and a 13.1-mile run.
Dia de Muertos Celebrations (October 30–November 2,
throughout the region)
Celebrated across the Mexican Caribbean, Day of the Dead
brings colorful altars, candlelight processions, live performances and local
art. Each destination offers a unique interpretation of the holiday, inviting
visitors to experience a moving tribute to ancestry and remembrance in one of
the country’s most meaningful cultural events. The Janal Pixán festival in
Riviera Maya, which means “Food of the Souls,” is one of the highlights, given
its fusion of Mayan culture and Day of the Dead traditions.
Eagle Ray Season in Cozumel (December – March)
During the winter, Cozumel offers a unique
underwater experience as eagle rays migrate and mate in the region’s clear
waters representing one of the season’s most memorable natural encounters. Divers
can spot these majestic creatures gliding over the algae-covered seabed of
Cantarel Reef, which resembles an underwater meadow.
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